CARTER JAMES

Driving. Engineering. Funding.

{ About }

I'm a driver and engineer with over 24 years in motorsports — from karting to GT cars — and I'm actively looking for opportunities as as driver, engineer or both.

{ Professional Driving }

For teams looking to fill a seat with someone who can drive, engineer, and secure funding.

{ Professional Driving }

For teams looking to fill a seat with someone who can drive, engineer, and secure funding.

{ Professional Driving }

For teams looking to fill a seat with someone who can drive, engineer, and secure funding.

Pace / Consistency

With two decades in karts and cars, dozens of wins, and thousands of hours in pro sim racing, I'm able to get up to speed quickly and be competitive.

Engineering / Setup

With a background in mechanical and race engineering, I can quickly develop a car and speak the same language as the engineers. Being both a driver and engineer gives me an advantage in developing the car quickly.

Funding / Sponsorship

Talent doesn't pay the tire bill. I can develop presentations, render liveries (see above) and pitch potential partners. Whether you're working on your own sponsors or landing a new gentleman driver, I can help get your team funded.

{ Engineering }

For pro teams looking for engineering both at the track and back at the shop.

{ Engineering }

For pro teams looking for engineering both at the track and back at the shop.

{ Engineering }

For pro teams looking for engineering both at the track and back at the shop.

Trackside Engineering

With a background in engineering and driving, I can quickly jump in and help develop the car, driver and strategy.

• Data Analysis - Motec, Aim, and Cosworth

• Setup and Race Engineering

• Driver Coaching and Performance

• Strategy and Custom Strategy Programs

Car Development - Engineering / CAD / CFD

With over a decade as a mechanical engineer in industry and motorsports, I bring a broad skill set in engineering and development.

• Solidworks / NX

• 3D Printing / CNC / Fabrication

• CFD, Aero Development, and Correlation

Programming and Data Analysis

From detailed damper analysis to suspension simulation, I can help develop custom programs to work on specific areas or with industry standards.

• Matlab

• Python

• ChassisSim / Optimum Suite

{ Coaching }

For both drivers and teams looking to sharpen their edge.

Whether you're looking to sharpen your competitiveness in local Spec Miata or chase down the last few tenths at the front of an IMSA field, I can help get you there. My approach is to help you understand the why behind the driving or setup changes. This builds your knowledge base and creates lasting progress rather than incremental gains. I do work with drivers in single sessions when available, but I prefer a long-term arrangement — building a baseline and developing skills over time which delivers the best results. Reach out for details and availability.

Whether you're looking to sharpen your competitiveness in local Spec Miata or chase down the last few tenths at the front of an IMSA field, I can help get you there. My approach is to help you not only understand what to change about your driving or the setup, but the why behind it. This builds your base of knowledge and allows huge leaps in lasting progress rather than incremental steps. I do work with drivers in single sessions when available, but I prefer a long-term arrangement — building a baseline and developing skills over time with multiple tools like simulation, data analysis and physical training. Reach out for details and availability.

Coaching Pricing

Sim or Video Coaching

One-on-one in the sim, or full review of your on-track video and data. You’ll leave with a written debrief, top issues to focus on, and (for sim sessions) a reference replay and data to use after the session.

$200

/hr

Bulk session discounts available.

Contact

Single Event Coaching

Coaching from first practice to the checkered flag. Live coaching between sessions, real-time data review, and a full written event report outlining progress made and what issues to focus on next.

$1200

/day

$500 + expenses per travel day

Contact

Full Season

The work that truly moves drivers forward. Baseline assessment, season-long development plan, coaching at every event, and training between rounds.

Sold Out

2026 sold out, inquire about 2027

Contact

{ Partners }

{ Contact }

I usually respond within 24 hours. Feel free to text/call my cell below as well.

{ Contact }

I usually respond within 24 hours. Feel free to text/call my cell below as well.

{ Contact }

I usually respond within 24 hours. Feel free to text/call my cell below as well.

contact@carter.racing

+1.801.682.3013